Float Naked

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We are in the thick of summer, and all I ever want to do on a hot day is lounge in the water on a Float Naked pool float with an ice cold drink in my hand. Water brings out the inner kid in all of us and Float Naked’s floats are meant to be cute and enjoyable. It’s summer after all, so it’s time to have some fun! I had the opportunity to speak with Float Naked’s founder, Cooper Waterman, and was able to gain a better understanding of the inner workings of Float Naked as well as some inspiration for my own work:

How would you describe the brand / the Float Naked vibe?

I wanted to make something that was Instagrammable. I looked for something beautiful and for patterns that I loved. Beverly Hills wallpaper is a great example as it has always been something that has had a special place in my heart.

How is your space designed? What is your ideal style in interiors?
The office design is very simple. It is a West Hollywood apartment and it is sunny with a lot of restoration furniture. The apartment itself is very traditional West Hollywood—Spanish style duplex, but the interior is a little less Hollywood and a little more beach house. Beach Hollywood.

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Courtesy of www.floatnaked.com (top, bottom right) and Cooper Waterman (bottom left)

This filter is all about bright colors and fun prints. When asked about where he goes to gain inspiration, he mentioned one of his favorite places to be is the Santa Barbara area in California. He sent over photos of the view from the deck, which I am now sharing with you. I decided to incorporate both the energy of the loud float prints and the serenity of this beach haven into the design because both pieces make up the whole story of Float Naked.

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Courtesy of www.floatnaked.com (top left) and Cooper Waterman (remaining)




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